Service

B-Roll Editing Service

B-roll is the footage that plays over your voice — the hands typing, the clinic doorway, the product on the desk. Cut well, it doubles retention. BrandexVideo's b-roll editing service syncs cinematic b-roll into your talking-head videos, colour grades it to match, and delivers platform-ready cuts in 24–48 hours.

Why b-roll is the difference between 200 views and 20,000

A talking head on its own is a static frame for 60 seconds. The viewer's eye has nothing new to land on, and the 10-second retention cliff hits hard. B-roll fixes that. Every 3–5 seconds a new image appears — your hands, your workspace, a product, a movement — and attention resets.

The catch: b-roll only works when it's cut to the speech. An insert that lands mid-sentence looks random. One that lands on the key word feels intentional. That timing is the craft, and it's what our editors do all day.

What our b-roll editing includes

Footage selectionBest 30–50% of your b-roll picked for relevance and visual variety

Speech-synced cutsEvery insert timed to a phrase, beat or key word — never mid-word

Match gradingB-roll and talking head graded to one consistent colour, exposure and skin tone

Speed ramps & motionSubtle slow-mo or speed-ups where it adds emphasis

Sound designAmbient sound or subtle SFX under b-roll inserts so cuts feel seamless

Shot list for next timeAfter your first edit, we send a 5–8 shot b-roll brief tailored to your content

Who this is for

Doctors and consultants whose expertise is verbal — b-roll of the clinic, the desk, the notes gives the eye somewhere to go while you explain
Coaches and course creators — screen recordings, workbooks, whiteboard shots cut over your teaching
Founders and executives — office, team, product shots that make a LinkedIn video feel like a documentary, not a webcam
Creators who already film b-roll but don't have time to cut it properly

How it works

Upload talking-head footage and any b-roll to your shared Google Drive folder
We cut, sync, grade and caption — first cut in 24–48 hours
You leave timestamped comments; unlimited revisions
We publish to Instagram, TikTok, YouTube, LinkedIn at peak time

No b-roll yet? Send the talking head anyway. We'll send back a phone shot list — usually 10 minutes of filming — and cut it into your next batch.

Pricing

Every video is up to 60 seconds of finished output. A 90-second video counts as two. All plans include unlimited revisions, no contract, cancel anytime.

Starter

$799/mo

10 videos

Growth · Most popular

$1,499/mo

20 videos

Scale

$2,799/mo

40 videos

See full plan details →

Frequently asked questions

What is b-roll editing?

B-roll editing is cutting supplementary footage — hands, environment, product, movement — over a primary talking-head track so the viewer sees action while hearing the message. Good b-roll editing matches the cut to the beat of the speech and grades both sources to one consistent look.

Do I need to shoot b-roll myself?

No. Send us your talking-head footage and any clips you have. We select, cut and grade b-roll from your footage. If you have none, we brief you on 5–8 simple b-roll shots to capture on your phone in 10 minutes.

How much b-roll should a 60-second video have?

Typically 30–50% of screen time. A b-roll insert every 3–5 seconds acts as a pattern interrupt and holds retention past the 10-second drop-off most short-form videos suffer.

What does b-roll editing cost?

At BrandexVideo, b-roll editing is included in every plan — $799/month for 10 videos, $1,499 for 20, $2,799 for 40. Each video is up to 60 seconds and includes colour grading, captions and publishing.

Send us your footage. We'll handle the rest.

Upload to a shared Drive folder, get the first cut in 24–48 hours, unlimited revisions, published to your accounts.

Start a Project →